Musk announced on the evening of July 24 through the X platform that Vine, the short video platform, will be revived in the form of AI:
"We will relaunch Vine in the form of AI."
What is Vine?
Vine was established in 2012 and officially launched after being acquired by Twitter (now X) in 2013. The platform focused on short videos up to 6 seconds long that automatically loop, driving creators to precisely deliver punchlines or memes within a limited time, forming a unique viral spread style. These short videos are typically characterized by creativity, humor, or artistic quality, attracting a large number of young users.
Vine was very popular between 2013 and 2016, nurturing many internet celebrities and meme culture. However, due to financial problems and competitive pressure (such as the rise of Instagram and Snapchat), Vine was officially shut down in January 2017.
Nine years later, Musk wants to revive Vine, with the key word being "AI". According to community speculation, the new Vine may deeply embed artificial intelligence throughout the entire content process. For example, AI could help creators brainstorm scripts, generate voiceovers, and even automatically edit and add special effects. For users lacking post-production experience, AI could complete music, transitions, and color correction as long as raw footage is provided. Meanwhile, algorithms could instantly analyze platform trends, recommend popular topics to creators, and even semi-automatically produce "trend templates" to make works more visible.
Competitive Advantages and Potential Challenges
However, the short video market is currently dominated by TikTok, with YouTube Shorts and Instagram Reels constantly catching up. Although the AI version of Vine has Musk's traffic king backing, the challenges are equally obvious. For instance, users are already accustomed to establishing social graphs on existing platforms, making migration difficult. Additionally, creators are more concerned about revenue streams. The new Vine must quickly establish a clear profit-sharing or advertising mechanism to avoid repeating its previous path of having no money to earn and content drying up.
$VINE Surge
Notably, inspired by this news, the Vine meme coin $VINE saw a significant surge. According to Coinmarketcap data, after Musk's tweet, the VINE price quickly rose from around $0.037 to a high of $0.085 in a short time. Although it had fallen to $0.067 at the time of writing, its 24-hour increase was still around 60%.
Public information shows that $VINE is a meme coin launched on the Solana blockchain in January 2025 by Vine platform co-founder Rus Yusupov, aimed at commemorating Vine's creativity and community culture. The total supply is approximately 1 billion, with almost all currently in circulation.
However, BlockTempo reminds that as a meme coin, its value primarily depends on community enthusiasm and market speculation, lacking clear practical functions, and carries extremely high investment risks that require caution.
