Sui's native token, SUI, surged by more than 62% this week, triggered by speculation about a potential collaboration with Pokémon.
This rumor originated from a recent privacy policy update on Pokémon HOME. The update included a new developer, Parasol Technologies, LLC, a web3 game infrastructure company acquired by Mysten Labs, Sui's developer, in March 2025.
Sui Blockchain, Pokémon's Next Big Move?
Notably, Pokémon HOME is a cloud-based storage and transfer service for Pokémon across multiple games. Specifically, the privacy policy update was made without an official announcement.
Nevertheless, attentive users from the gaming and blockchain community quickly noticed Parasol's inclusion. An X (formerly Twitter) user first highlighted the update in a social media post.
"Today's Pokémon HOME update has updated the privacy policy, including Parasol Technologies, LLC as an additional developer," the post read.
Interestingly, the user mentioned that the update is only visible in the app and has not yet been reflected on the website. Additionally, Parasol Technologies is only mentioned in the English, Spanish, French, German, and Italian versions of the privacy policy.
The Japanese and Chinese versions still list ILCA and Pokémon Works as the sole developers. Meanwhile, the Korean privacy policy update designates Parasol as an overseas data trustee.
That's not all. In a recent blog post, the Sui Foundation detailed Parasol's latest initiative to integrate blockchain-based Non-Fungible Tokens and collectible card games. The project focuses on leveraging Sui's speed, scalability, and interoperability to create an engaging game experience, enabling verifiable ownership, trading, and rarity of digital assets.
Nevertheless, according to users, the blog originally mentioned Pokémon but later had the reference deleted.
"The official Sui Foundation blog confirmed and deleted Pokémon NFTs. They seem to be developing a cloud infrastructure using blockchain technology to solve bugs, hacking, and duplication issues and enable cross-game transfers. This is already possible on Pokémon HOME," another user emphasized.
This sparked additional speculation that Parasol could be involved in developing new features for Pokémon. However, no official statements from Pokémon Company, Sui Foundation, Nintendo, or Mysten Labs have confirmed these claims.
SUI Price, Total Deposits Rise… Increasing Confidence
Meanwhile, the rumor has had a positive impact on SUI's market performance.
"Sui x Pokémon will be epic. This could partially explain SUI's recent performance," said Matt Willemsen, Research Lead at Collective Shift.
According to BeInCrypto data, this altcoin surged 62.2% last week. At the time of reporting, SUI was trading at $3.4, showing a double-digit 13.4% increase in the past 24 hours.
Additionally, according to defillama data, the network's Total Value Locked (TVL) increased by 38% to $1.6 billion. This growth demonstrates increasing confidence in the Sui ecosystem.
The 24-hour trading volume also showed a significant increase on decentralized exchanges (DEX), reaching $577 million, a 167% increase from the previous week. Moreover, Sui network's stablecoins grew by 82%, from $482 million to $879 million over the past two months.
With the rumor spreading, all eyes are focused on Pokémon Company and Mysten Labs. While there are currently unconnected points, this speculation has certainly put Sui in the spotlight.
